Marketing
Email Marketing overview
Home, campaigns, automations, subscribers, and the rest of Email — explained simply.
Open Marketing → Email. Home shows a short setup checklist, your list size, and recent sends.
Primary tabs: Campaigns (one email to many people), Templates, Automations (one email when something happens), Subscribers, and Analytics.
More tools: Segments (target groups), Ideas (what to send next), Email flows (multi-step journeys), Sending status, Inbox health, and Email setup.
Grow your list: add a Newsletter section in the theme builder so visitors can opt in. They appear under Subscribers.
Start simple: create a template → turn on a welcome automation → send your first campaign to active subscribers.
Every marketing email includes your business name, store address, support email, Manage Preferences, and Unsubscribe.
Respect unsubscribes — keep messaging relevant and never buy email lists.
For a step-by-step path, open the Email Marketing launch checklist.
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